Content Flexibility for Media Publishers: Articles, Interviews, and Clips in One CMS
As content extends beyond the written word into images and films, media publishers find themselves generating the same content across different needs, on-demand, and subsequently, rendering it across distribution channels in reliable and engaging fashions. Audiences want full-length features and exposé-style interviews, behind-the-scenes clips, and social media snippets, all in one day. The next. A …